18K views · 133 reactions | A comparison overview of KUIU's three soft-shell hunting jackets: The minimalist Alpine, the full-featured Guide PRO, and the ultimate weather protection of Axis Hybrid. Explore Jackets: bit.ly/KUIU-SftShllJckts | KUIU | Facebook

14K views · 2K reactions | With the relentless mountain hunter in mind, we optimized and fine-tuned every feature to create our most advanced soft-shell jacket ever. | KUIU | Facebook

18K views · 148 reactions | A 2200 cubic-inch, three-pound, hunting day pack with an ultralight tubular aluminum perimeter frame, dual-density air mesh suspension, and durable Cordura and Duraflex components. Hydration-compatible with versatile storage and compression straps, it’s built for comfort and performance on every hunt. | KUIU | Facebook

Introducing the All-New Ultralight Bino Harness - Explore: bit.ly/KUIU-UlBnoHar25 A 4-ounce bino harness for hunters prioritizing simplicity and stealth. Crafted with a quiet stretch fabric with a minimalist pouch, it features a fully adjustable, ergonomic, vented mesh harness for secure, comfortable, and no-frills bino carry. #HereToHunt | KUIU

1.3M views · 1.3K reactions | Have you seen Rocky the ram? KUIU Ultralight Hunting in Dixon said its bronze statue was stolen on New Year's Eve. Video shows the thieves struggling to put it in their car. https://www.kcra.com/article/dixon-store-bronze-ram-statue-theft/70022813 | KCRA 3 | Facebook