Periods are never half as much fun as the feminine protection ads make it seem. In all my years of menstruation, I have never ridden a horse on a beach or stripped down to my underpants to go swimming ...
A Tears For Fears song, stunning visuals and powerful storytelling makes this cinematic spot for the menstrual hygiene brand a ‘period piece’ worth watching.
Kotex wants women to “Break the Cycle” when it comes to talking about their periods. The 90-year-old feminine care brand itself has perpetuated unrealistic advertising images of menstruating women – ...
Kimberly-Clark's Kotex brand is hoping to break down the stigmas and embarrassment surrounding feminine care products. The Dallas-based company is introducing a new product line called "U by Kotex." ...
On Monday, Jan. 7, the benevolent corporate entity known as Kimberly-Clark will launch an ad campaign for its U by Kotex brand that unabashedly discusses the sundry myths shrouding ladyparts.
At this point, ads for [adjusts bifocals, clears throat] “feminine products” are so cliche that Always has broken down and started doing Dove-style empowerment marketing in the hopes of standing out.
"How many times have you seen a guy in a pad commercial?" asked Gavin Simpson, executive creative director of Ogilvy & Mather Philippines. "We thought it was interesting to tell the story from a guy's ...
“How do I feel about my period? I love it!” That's the opening line from Kotex's 2010 "So Obnoxious" ad, which you might remember. The satirical ad features "a believably attractive 18-to-24-year-old ...